Tuesday, 22 March 2016
Evaluation - Question 1
Conventions of a music video
Objectification - As seen in our music video, all our characters are men which shows a meaning of superior in only one gender which are male. This suggests that the meaning given to the audience says that typical mafias and their rivals are men who takes over with a higher physical power, covering the video with only male characters.
A link between the lyrics and visuals - For a better day, the title of our song also in the chorus of the music relates to the video as it suggests a meaning that there will be something/someone who are trying to succeed in a task which are leading to gaining something by motivation.
A link between the music and visuals - Most of the scenes were close up into the faces of the characters to show emotion of the characters clearly to the audience and aswell mainly mid shots when following which gives the whole view of the person. This had mixed in well with the music as our song was based on revenge. The scenes are modified to fit into our genre as we edited to make it slightly darker compensating to the theme of revenge. The excitement that made the build up towards the journey of the main character was supported by making cuts respectively to the beat of the song which has made it more interesting for the viewers. Mise-en-scene was very important to create the atmosphere for our music video as shots of the boss were in slow motion showing how much superior the character has over others. Won't look back by Duke Dumont had a similar narrative story to our music video as there's concluded of a chase scene between the cops and bad guys. In their music video, most of the shots were from wider angles showing the whole atmosphere.
Our artist are brought into the music video at the end of the clip where the boss is killed and who is then sprayed on the back of his shirt the logo of our group. This acts as a symbol which describes our group.
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